BrickHouse Photo School

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Archive for April 26th, 2009

Nikon Posts Newest Podcast

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Nikon USA has recently released its newest podcast “Behind-the-Scenes with Michael Lichter and the D3X” on its Website. The podcast focuses on Lichter during a studio shoot featuring Arien Ness motorcycles.

The podcast can be viewed here.

Lichter’s Website features many of his works including his famed motorcycle photography.

Written by jeremyparce

April 26, 2009 at 6:14 am

Great Ads Use Great Photography Part II

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I love advertising/commercial photography. It’s one of the most creative forms of photography there is and in today’s marketplace, advertising photographers have to be in fifth-gear all the time.

While you may not be an ad shooter and may not even aspire to be, you can get some great ideas looking at the work. Here’s a look at some of my favorites.

Client: Doctors Without Borders
Advertising Agency: Lowe Pirella Fronzoni, Milan, Italy
Photographer: Francesco Bozza
Published: November 2008
Tagline: We cannot wave the white flag. We need that, too.

Product: Stephens Brothers, London
Advertising Agency: ideas@work, Mumbai, India
Photographer: Tejal Patni
Tagline: Let’s just say, Prince William would approve … Impeccably English.

Product: Nikon S60
Advertising Agency: Euro RSCG
Photographer: Jeremy Wong
Tagline: The Nikon S60. Detects up to 12 faces