BrickHouse Photo School

Tips, Tricks and Reviews for Photo Hobbyists

Posts Tagged ‘Camera bodies

Technical Image Press Association honors Sigma Corporation’s new 18-250mm F3.5-6.3 DC OS HSM lens

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

Sigma Corporation of America has received the award of Best Entry Level Lens by Technical Image Press Association for its newly available 18-250mm F3.5-6.3 DC OS HSM.

The 18-250mm F3.5-6.3 DC OS HSM, extended range zoom lens, currently available for Nikon and Canon mounts, incorporates Sigma’s exclusive technology, the Hybrid Optical Stabilizer, an anti-shake system providing image stabilization in both the camera body and the viewfinder. In addition to the unique OS system, this DC lens is a dedicated digital SLR camera lens suited for APS-C format, and incorporates Hyper Sonic Motor (HSM) functionality to ensure quiet and high speed auto focus (AF).

“Sigma’s new 18-250mm F3.5-6.3 DC OS HSM lens provides all levels of photographers with smooth zoom action, best-in-class image quality, and innovative OS technology,” said Mark Amir-Hamzeh, general manager of Sigma Corporation of America. “We’re thrilled that the Technical Image Press Association has recognized our continued commitment to providing our customers with excellent products and unparalleled quality, at reasonable prices.”

The 18-250mm F3.5-6.3 DC OS HSM was selected for the TIPA award by a panel of 25 editors of leading European photography publications. Judges cited the lens’ exclusive optical stabilization (OS) system, along with four Special Low Dispersion (SLD) glass elements and three aspheric elements as key factors in their decision process, all of which they said ensure “high quality” results.

Each year, TIPA editors vote for the best photo and imaging products introduced in Europe during the previous 12 months. The judges consider innovation, the use of leading-edge technology, design and ergonomics, ease-of-use, and the price/performance ratio while making their decisions.

The lens has 13.8 times zoom ratio capabilities, exclusive to digital SLR, making it ideal for close-up photography. In addition, an inner focusing system eliminates front lens rotation, making it suitable for use with circular polarizing filters and the supplied petal-type hood.

The 18-250 F3.5-6.3 DC OS HSM is currently available for Nikon and Canon mounts for $800 MSRP in a number of stores nationwide. Within the next few months, the lens will be also be available in Sigma, as well as Sony and Pentax mounts, the first-ever optically stabilized lens offered for those manufacturers’ digital cameras.

Panasonic Announces Pricing for Lumix GH1

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

Panasonic recently announced pricing for the highly-anticipated LUMIX DMC-GH1, the new Micro Four Thirds digital camera with Full-High Definition (HD) video recording ability, which will be available in early June for a suggested retail price of $1499.95. The LUMIX DMC-GH1 includes the LUMIX G VARIO 14-140mm/F4.0-5.8 ASPH/MEGA O.I.S. lens as part of the kit. The new lens, designed to support HD movie recording, features a silent motor and continuous auto focusing (AF) capability – a differentiator from traditional DSLRs.

In the U.S., the LUMIX GH1 will be available in black and has advanced photography features, such as the ability to record AVCHD 1080p/24p High Definition video, yet is easy enough for entry-level users to understand and take beautiful photos and videos. With Panasonic’s iA (Intelligent Auto) mode – a user-friendly setting made popular in the LUMIX line of digital point-and-shoot camera products, both entry-level and more experienced DSLR users can enjoy a complete suite of technologies that allow beautiful photo-taking and engage automatically – no setting adjustments needed.

For those looking for more creative control in their digital camera, the LUMIX GH1 can adjust shutter speed during motion recording, giving the videos a special look, particularly suitable for shooting fast-moving subjects. Also, the LUMIX GH1 allows users to control the aperture, which is convenient when there are several subjects at varying distances.  By adjusting the aperture, the user can focus on the foreground and blur the background – or vice versa – even during video recording.

“Since redefining the traditional DSLR category last year with the LUMIX G1 – which eliminated the internal mirror and thus dramatically reduced size of the camera body and lenses – Panasonic has been working to expand its award-winning LUMIX G Micro Four Thirds System line.  Panasonic wants to offer increasingly innovative products and features that make photography fun and easy,” said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronics Company. “The introduction of the LUMIX GH1, allows photographers of all levels to take superior quality photos and shoot HD video with a more compact, easy-to-use camera that provides increased creative capabilities.”

The LUMIX GH1 provides cutting-edge video recording features, including the ability to record high-resolution full HD (1920 x1080) video at 24 fps or smooth HD video (1280 x 720) at 60 fps using an AVCHD format (MPEG-4/H.264), which provides the important benefit of doubling the HD quality recording time compared with Motion JPEG. The LUMIX GH1 features a dedicated video record button on the back of the camera which lets users instantly start recording videos, even while shooting still photos – removing the fear of potentially missing a must-see video moment.
For more information about the Panasonic LUMIX G Micro Four Thirds System, including the award-winning LUMIX G1, and to place a pre-order for the Panasonic LUMIX DMC-GH1, please visit www.panasonic.com/lumix.

Hasselblad Wins Third Award in Three Months

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

Hasselblad has won the Technical Image Press Association’s TIPA award – one of the photo industry’s most prestigious awards worldwide – for “Best Medium-Format D-System in 2009,” making it the third honor bestowed on the company this year. In January, the H3DII-50 won Professional Photographer’s coveted Hot One Award. Earlier this month, the camera was named Product of the Year at Russia’s Photoforum 2009.
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As announced on TIPA’s Website,  on April 17, editors of 25 renowned photography magazines from 11 European countries honored the Hasselblad H3D system, when they convened this week in Budapest, Hungary, to select the industry’s top European imaging products from the past 12 months.

In making its choice, the TIPA jury said, “Hasselblad’s H3DII-50 is the first camera to feature Kodak’s 50 megapixel sensor, measuring 36x48mm and twice the physical size of the largest 35mm DSLR sensors. The H3DII-50 provides full 48mm coverage and has been designed to provide an ideal solution for any photographer who demands both creative flexibility and ultimate image quality and resolution.”

In a secret vote for the best photographic and imaging products introduced in Europe during the past year, TIPA editors took into account innovation, the use of leading-edge technology, the design and ergonomics of the products, and their ease of use and price/performance ratio.

Christian Poulsen, CEO of Hasselblad, commented: “Hasselblad is again proud to accept this prestigious award. This honor demonstrates Hasselblad’s vision of providing the world’s best photographers with the most advanced camera system, enabling them to create the world’s best images. With H3DII-50, new components including the HCD 35-90mm zoom lens, HTS 1.5 Tilt & Shift Adaptor, and Phocus software, Hasselblad is helping photographers break creative barriers and achieve image quality that was not possible even six months ago.”

Advisory From Sigma Lenses

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

The Sigma Corporation will no longer include EX warranty cards with its lenses, according to a media release of the company’s Website.
The media release states the same 4 year warranty STILL applies to these lenses. Consumers are advised to keep the proof of purchase for all warranty repairs. For additional questions, contact Sigma.

The company’s mailing address is: Sigma Corporation of America, 15 Fleetwood Court, Ronkonkoma, NY 11779. To request assistance by telephone, call 631.585.1144 or customer service at 800.896.6858. The customer service department is open from 9 a.m.-5 p.m. EST, Monday-Friday.

Olympus Posts Finalist Images and Kicks Off Public Voting for ‘Photographer of Tomorrow’ Contest

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

Olympus today unveiled the 20 finalist images for the second annual Photographers of Tomorrow contest, commencing the public vote portion – which is new this year! The contest is designed to inspire students enrolled in top photography programs across the country. This year’s theme is “YOUR WORLD: The Art of Technology Through Your Eyes” and all images were captured using E-System products. The 20 finalist images were chosen by award-winning Olympus Visionaries, professional photographers Larry C. Price, Maki Kawakita and Nick Kelsh.
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While many students participated in the contest, there can only be one (popular vote) winner. Through May 15, 2009 the public is encouraged to visit www.olympusamerica.com/yourworld to vote for the student who best captured the innovation or technology that had the greatest impact on his/her life.

“The Photographers of Tomorrow contest is a way for the next generation of pro photographers to showcase their work nationally, build their portfolios, and be recognized by their peers and critiqued by some of the world’s most accomplished photographers,” said John Knaur, senior marketing manager, Digital SLR, Olympus Imaging America Inc. “The online popular vote is a great way for fans to view unique photography and to support young, gifted photographers.”

In June, the winner of the public vote will be announced and will receive an Olympus E-520 kit. Additionally, one grand-prize winner chosen by our esteemed judges will receive a $5,000 scholarship and an Olympus E-3 camera, ED 12-60mm f2.8/4.0 SWD Zoom lens, ED 50-200mm f2.8/3.5 SWD Zoom lens and gadget bag. The Grand Prize winning student’s professor will also receive a matching Olympus E-3 outfit.

The Olympus E-System is designed with revolutionary features that expand the frontiers of digital photography. Based on the Four Thirds Standard, Olympus offers 100 percent digital lenses for edge-to-edge sharpness in a durable, yet portable design. Olympus pioneered Full-Time Live View, Dust Reduction and other technologies for DSLRs, leading where others have followed.

New E-System cameras provide easy-to-use Art Filters, Multiple Exposures and Multi-Aspect Shooting (built right into the camera) for capturing creative images on the go – without being tethered to a computer and editing software. Proof that Olympus technology combines innovative features with intuitive product design to enhance what you see and what you can do.

This year’s finalists include students from the Art Institute of Colorado, Hallmark Institute of Photography, Pellissippi State Technical Community College, Texas A&M University at Commerce and the University of Missouri. Complete rules and regulations are available at www.olympusamerica.com/yourworld.

About the Judges

  • Larry C. Price – A two time Pulitzer Prize Winning Photojournalist, Price has published photographs in Time, Newsweek, U.S. News and World Report, and National Geographic among others and has worked as an industry leading photojournalist and a photo editor at many of the country’s top newspapers and newswires.
  • Maki Kawakita – A rising star in the global photographic scene and known for her “Kabuki Pop” style, Kawakita divides her time between celebrity portraiture, commercial work and a personal series she calls “Makirama.” She has photographed numerous celebrities and pop and style icons including Beyoncé, Missy Elliott, Hillary Duff and many more. Kawakita’s Japanese, American and European influences shape her style and creativity, making her one of America’s most coveted fashion photographers.
  • Nick Kelsh – One of the world’s top photographers, shooting for many of the “Day in the Life” series of books, and a renowned family and commercial photographer, Kelsh has appeared on The Oprah Winfrey Show and has written numerous best-selling books including Siblings with Anna Quindlen and How to Photograph Your Baby. Kelsh is best known for his radiant, engaging, black and white images of children and babies.

About the Olympus Visionary Program
Established by Olympus Imaging America Inc. in partnership with some of today’s most talented photographers, the Olympus Visionary program is dedicated to creating superb digital images with the help of Olympus’ digital cameras and lenses. Olympus Visionaries span all fields of photography and work in a diversity of styles and subject matter, but they are united in realizing their creative vision through digital photography. The Visionaries use Olympus digital cameras in their daily assignments and personal work; participate in speaking engagements and appearances; and provide Olympus with input into equipment development. The Visionaries include several Pulitzer Prize-winning and Magnum photographers, as well as internationally-renowned photographers who have photographed assignments around the world.

The Sigma DP2 featured in the New York Post

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

The Sigma Corporation of America is planning to launch its DP2 at the end of April and it’s already being met with great anticipation.
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The New York Post recently ran an article in its April 12 technology section focusing on the hottest new cameras on the market. The Sigma DP2 was at the forefront of the post, selected for providing users with the “Best Old-School Experience” by combining the beauty of traditional design with innovative technology advancements. Check out the full New York Post article.

Written by jeremyparce

April 15, 2009 at 10:12 am

April Issue of VICTOR Now Online

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The latest issue of Hasselblad’s VICTOR online magazine is now available. Here’s a preview of what’s in store:

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  • Hasselblad headline highlights: introduction of the HCD 35-90mm zoom lens . . . the H3DII-50 wins Professional Photographer magazine’s Hot One Award . . . new Phocus features for Mac and Windows users.
  • German fashion photographer Manuel Pandalis went back in time to his years in the music business to create the glam rock mood of the early 1970s for his recent contemporary fashion shoot. It rocks!
  • It is not every day you get a chance to photograph a phenomenon. Claus Peter Dudek did when he captured the Bugatti Veyron 16.4, the fastest and most expensive sports car in the world.
  • The race of the megapixels heats up with an exclusive photo shoot. VICTOR compared a 35mm DSLR with a 21.1-megapixel sensor to the Hasselblad H3DII-31. The winner? Hint: It was no surprise.
  • You may be familiar with the work of these top 10 international photographers, but you’ll see them in a new light when you find out how they each define the word “passion.” Their visual responses are positively riveting.

Watch for the upcoming issue of the online magazine on May 1. The eye-catching portraits by South African fine arts and commercial photographer Michael Meyersfeld will capture your imagination.

Written by jeremyparce

April 15, 2009 at 8:27 am

Nikon’s D5000 Digital SLR Camera Expands Possibilities for Photo and HD Video Creativity with D-Movie Mode, Vari-Angle LCD Monitor and 19 Automatic Scene Modes

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

Nikon Inc. today introduced the new D5000, a digital SLR camera with a host of features and capabilities that deliver superior performance and image quality along with amazing versatility for photo enthusiasts and those new to digital SLR photography. Leveraging Nikon’s expertise and innovative technologies found in its pro-level D-SLRs, the 12.3-megapixel D5000 enables users to capture exceptionally stunning images and High Definition video with remarkable ease.

d5000_ambience_1Whether consumers are progressing from a point-and-shoot digital camera or looking to upgrade their current digital SLR and elevate their photographic expression, the D5000 serves as an ideal solution. First time D-SLR photographers will appreciate logical and easy-to-use controls, while creative enthusiasts will appreciate the D5000’s robust combination of features, technologies and performance. The D5000 boasts a versatile 2.7-inch Vari-angle LCD monitor that encourages shooting with a fresh perspective, Nikon’s revolutionary D-Movie Mode and expanded automatic Scene Modes, delivering superior Nikon innovation in a compact, user-friendly design.

“The Nikon D5000 represents a cornerstone in Nikon’s D-SLR line, marrying simplicity and instructive features with superior technology and HD video, allowing the user’s ability and creativity to grow—with the camera,” said Edward Fasano, General Manager for marketing, SLR System Products at Nikon Inc. “While its easy-to-use design will attract first-time D-SLR photographers, the D5000’s rich feature set and high performance will also appeal immediately to more experienced enthusiasts. The D5000 is sure to inspire creativity and originality.”

Broadened Creativity and Adaptability
Photographers can easily compose stunning images on the Vari-angle LCD monitor that they can view in a normal position fitting securely within the camera back, or swung out to be rotated or tilted. The monitor can also be stowed with the LCD panel tucked against the camera back to protect the screen when not in use. This tremendous freedom of movement, along with four Live View autofocus shooting modes, affords users the opportunity to shoot from a multitude of imaginative angles. Easy one-button Live View activation now features Subject Tracking autofocus (AF), which automatically locks onto a moving subject. Even if the subject leaves the frame and returns, Subject Tracking AF maintains focus, making the D5000 ideal for capturing fast moving children and pets. In addition to Subject Tracking AF in Live View, the D5000 features Face Priority AF, which automatically detects up to five faces in a scene and focuses on the closest subject; Wide Area AF, which offers a large AF area for optimal hand-held shooting; and Normal Area AF, which provides pinpoint accuracy when shooting with a tripod.

The D5000’s D-Movie Mode allows users the exciting ability to record HD movie clips (1280 x 720) at a cinematic 24 frames per second with sound. Photographers will appreciate the quality produced whether creating vacation clips or intertwining still photographs and movies in a post-production creative montage. Additionally, the D5000 is compatible with a comprehensive assortment of AF-S NIKKOR interchangeable lenses to provide users with the ability to capture perspectives not possible with typical consumer video recording devices. When using any NIKKOR VR lens, D-Movie clips benefit from Nikon VR image stabilization, which automatically activates during recording to deliver added sharpness and image stability. VR image stabilization also extends the D5000’s performance in low-light situations. D-Movie clips are recorded onto an inserted SD or SDHC memory card and saved as Motion JPEG AVI files for easy editing with widely available video editing software.

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Further bridging the gap between point-and-shoot cameras and more advanced D-SLRs are the D5000’s 19 automatic Scene Modes, which free users to capture beautiful images without having to manually adjust camera settings. With the broad range of automatic Scene Modes, including Sports, Portrait, Candlelight, Silhouette, Autumn Colors and more, D5000 is the perfect camera for anyone looking to make inspiring images in challenging photographic conditions.

The D5000 also incorporates a comprehensive set of in-camera editing features to make the most of captured images without the need of a computer. The D5000 also introduces several new Retouch features, including a Soft Filter effect, which applies a smooth appearance to faces or the entire image; Perspective Control, which helps correct distortions in perspective often encountered in photographs of architecture; and Color Outline, which creates monochrome outlines of objects in images by eliminating color and tonal gradations. The D5000 saves each of these edited images as a separate JPEG file, ensuring the original image is left unmodified. With Nikon’s exclusive Picture Control Settings, photographers can quickly select various image appearance profiles that include Standard, Neutral, Vivid, Monochrome, Portrait and Landscape settings. In addition, Picture Control provides the ability to create and store up to nine user-defined custom profiles to reflect each user’s personal preferences for hue, color saturation and image sharpening.

Extensive playback options allow users to review their photos in groups of four, nine, or 72 thumbnail images. Alternatively, users can select the Calendar View to easily group and select images by date. These playback features can be viewed either on the Vari-angle LCD or an HDTV with HDMI connectivity available via a dedicated HDMI port on the camera.

Proven Image Excellence
Consumers will immediately appreciate the benefits of the D5000’s 12.3-megapixel CMOS sensor coupled with Nikon’s exclusive EXPEED image processing system, which delivers highly detailed images with vibrant color reproduction and low noise across a broad ISO range. The D5000’s normal ISO range extends from ISO 200 to 3200, allowing for superior shooting in low-light conditions. Additionally, the D5000’s ISO range can be expanded to a Lo 1 setting of ISO 100 or a Hi 1 setting of ISO 6400, furthering the opportunities for previously impossible shots.

Nikon’s exclusive 3D Color Matrix Metering II, in conjunction with the EXPEED image processing system, contributes to the D5000’s ability to capture breathtaking images by instantly evaluating the exposure elements of each scene and comparing it to an onboard database of information from more than 30,000 images. These split-second calculations allow the D5000 to ensure the right exposure—even when conditions are extreme. To push creative boundaries even further, the D5000 allows picture-takers to also use Center-Weighted and Spot Metering for added personal control.

Smooth, Swift and Quiet Operation
The D5000’s 11-point auto focus system utilizes Nikon’s exclusive Scene Recognition System with Face Detection to help create the best possible images in a variety of shooting environments. Nikon’s 11-point AF offers best-in-class speed and accuracy, helping to ensure sharp focus, shot-after-shot. Single-point AF is suggested for static subjects, Dynamic-area AF for moving subjects, Auto-area AF for spontaneous shooting and 3D-tracking with 11 AF points for maintaining accurate focus on a subject moving throughout the frame.

Paired with Nikon’s AF-S NIKKOR 18-55mm f/3.5-5.6G VR image stabilization lens and the ability to shoot at four frames per second, the D5000 easily captures moments other cameras miss. Nikon’s VR image stabilization lenses reduce the blurring in images due to camera shake, allowing photographers to shoot hand-held at as many as three full stops slower than would otherwise be possible.*

The new D5000 also features the innovative Integrated Dust Reduction System, which offers both an electronic sensor cleaning when the camera is powered on and/or off and the Airflow Control System, which directs dust away from the sensor with every snap of the shutter. These functions work to clear image-degrading dust from the sensor’s optical low-pass filter, helping to ensure spot-free images. In addition, the D5000 features a Quiet Release Mode that reduces the mirror cycling noise for discreet shooting in sensitive situations, such as weddings and other ceremonies.

System Expandability
Photographers and enthusiasts alike can also appreciate the D5000’s system expandability, as the camera can work in conjunction with a variety of Nikon accessories including a broad assortment of NIKKOR AF-S interchangeable lenses. While the D5000 offers a versatile built-in flash, the camera is also compatible with Nikon’s Creative Lighting System and capable of Advanced Wireless Lighting when using the SB-900 Speedlight or the SU-800 Wireless Commander. For those looking to document their photo excursions with geo-tagging, the D5000 is compatible with the optional GP-1 GPS Unit, which automatically records latitude, longitude, altitude and time information when a picture is taken.

The D5000 also works seamlessly with Nikon’s powerful Capture NX 2 image editing software (available for purchase separately), for more advanced photographers seeking greater control over their post-capture images. Capture NX 2 simplifies the path to beautiful images with easy-to-learn editing tools and a highly versatile and elegantly simple interface, which streamline editing procedures.

Price and Availability
The D5000 outfit, which includes the AF-S NIKKOR 18-55mm f/3.5-5.6G VR lens, will be available at Nikon Authorized dealers beginning in late April 2009 at an estimated selling price of $849.95. For consumers who want to configure their D5000 system or for photographers who need an additional D-SLR body for an existing system, the D5000 will also be offered as a body only for an estimated selling price of $729.95. For more information, please visit www.nikonusa.com.

Pentax Offers Instant Rebate Savings on Select Cameras

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

PENTAX Imaging Company has announced an INSTANT REBATE PROGRAM effective April 3 – April 11, 2009 on select digital cameras. The instant savings range from $20.00 to $50.00 USD on three compact digital cameras and one digital SLR kit.  Consumers who purchase select products during this time period will benefit from instant savings on regular MAP/estimated retail pricing on the following:

PENTAX CAMERA    BEFORE LIMITED TIME INSTANT REBATE    AFTER REBATE

PENTAX Optio E70           $139.95                       $20.00                         $119.95

PENTAX Optio P70            $199.95                        $20.00                         $179.95

PENTAX Optio W60          $299.95                        $50.00                         $249.95

PENTAX K2000                 $599.95                        $50.00                         $549.95

(digital slr kit with DA L 18-55mm Lens and AF200FG Flash )

Written by jeremyparce

April 4, 2009 at 12:00 pm

Success of Mamiya DL28 Spawns Bigger Brother

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

The successful introduction of the Mamiya DL28, in addition to requests from professional photographers throughout the U.S., has prompted Mamiya America to announce the next level in high-end digital camera systems – the Mamiya DL33.
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“In the world of medium format digital photography, many photographers have to choose between price and performance,” states Jeff Karp, Mamiya Product Marketing Manager. “The new Mamiya DL33 Digital Camera System offers the best of both worlds by providing medium format performance at a price that serious photographers can afford.”

The Mamiya DL33 Digital Camera System offers professional features and benefits that are not found in other camera systems. For example, even though the DL33’s resolution is an impressive 33 megapixels, its large sensor allows a pixel size of 7.2 microns. At 36 x 48mm, the DL33’s sensor is twice the size of full frame DSLR cameras. Larger pixels also produce images with unmatched richness and color accuracy, smooth, subtle transitions from tone to tone and striking highlight and shadow detail. In addition, the larger format produces images with a more three-dimensional look. The 3.5-inch touch screen, the largest in the industry, offers a bright, high-contrast display ideal for outdoor or indoor work.

The DL33 combines the professionally proven Mamiya 645AFD III camera system with the innovative 33 megapixel Aptus-II 7 Digital Back from Leaf. Together they work as an integral unit with an intuitive ease that virtually any photographer will appreciate. The 645AFD III body has a new coreless motor for faster, more accurate autofocusing and an enhanced interface system that provides total communication between the camera, lens and digital back.

With 16-bit capture, 12-stop dynamic range and an ISO range of 50-800, the Mamiya DL33 is a full-featured professional digital solution. The 33 MP back produces a huge 67Mb RAW file that can be converted into jpegs, 8-bit or 16-bit tiff files (a 16-bit tiff file is 190 Mb). Files of this quality deliver the information needed for striking enlargements of virtually any size. And for those times when you can’t get close enough to your subject, you’ll have the confidence to crop a small portion of the image without a noticeable loss in quality.

In addition to using the included Leaf Capture 11.2 software, you can also open Leaf RAW files with commonly used programs including Adobe Photoshop CS3/4 (with the latest version of ACR software), Lightroom 2 and Apple Aperture 2.

“Many digital photographers are realizing that they need the increased performance that only medium format can offer,” says Karp. “That’s why Mamiya is continuing to receive requests for higher resolution digital systems. With the new Mamiya DL33, we can satisfy their demands today.”

During the months of April and May, customers who purchase a Mamiya DL33 will receive a FREE AF 55mm f2.8 or AF 150mm f3.5 lens directly from Mamiya (an $1100 value).

The Mamiya DL33 will be available April 2009. MAP price is $19,999.