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Nikon Introduces the ‘Fastest DX-Format Lens to Date’

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I will often publish media releases related to photography on this blog in order to help keep you informed. These media releases are created by the respective companies. I edit the releases for space as needed.

MELVILLE, N.Y. – Nikon Inc. recently announced the AF-S DX NIKKOR 35mm f/1.8G lens, which is the first fixed focal length, fast-aperture DX-format lens that affords photographers superb image quality along with the creative possibilities and versatility of the classic 50mm focal length (FX-format equivalent of 52mm).

When mounted on a DX-format camera body, it enables photographers to document their world with a lens that produces a picture angle similar to the field of vision as seen through the human eye. Whether new to D-SLRs or a seasoned enthusiast, users will appreciate the extreme low-light performance and the expanded ability to dramatically separate the subject and background with the new 35mm DX lens’ wide f/1.8 aperture.

“The development and release of the 35mm f/1.8 NIKKOR lens delivers new and added versatility to the Nikon DX-format digital SLR system and provides DX-format photographers with a broader range of fast-aperture lens options,” said Edward Fasano, general manager for marketing, SLR Systems Products at Nikon Inc. “This f/1.8 prime lens provides users with exceptional control of background and foreground, superb low-light ability, and the natural focal length that has been the staple of photography since its inception.”

Lightweight, compact and affordable, this lens can easily become a fast favorite for any level of photographer. The AF-S DX NIKKOR 35mm f/1.8G lens is ideal for travel, general photography, landscape shooting, portraiture or pushing creative boundaries.

The AF-S NIKKOR 35mm f/1.8G lens is scheduled to be available at Nikon authorized dealers beginning March 2009 at an estimated selling price of $199.95.

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Written by jeremyparce

February 15, 2009 at 5:20 am